Exhibiting is just the beginning…
Let us help you take it up a notch – of course, you’ll have a dynamic custom designed booth with live chat, translation software, digital resources and tools necessary to connect with your customers instantly, but you will also have access to our robust backside metrics. WWEVS is an online community of industry professionals, centered around wind energy, sustainable design – and the practices, products, and individuals who make wind power possible in this day and age.
You as the exhibitor have a unique opportunity to not only exhibit, but build your online visibility through the use of our community tools. Build your company’s online profile and contribute all year long to keep your customers engaged with the valuable content you provide. Our community resources include:
- Your own blog – post your thoughts about the industry, products and practices all year long.
- Your own discussion board – post topics and questions to your audience. Gain valuable insight from your customers by engaging them to provide their thoughts, answers and opinions
- Groups - create your own group centered around sustainable building subject matter and expertise
- Sync your company Twitter and Facebook accounts – connect these accounts and push your content out to your social sites to continue to engage your audience and grow awareness online
- Your own profile – connect with customers, save contacts, send messages, upload and share documents, and build your network!
How using the community tools helps you succeed
Valuable content through blogs, discussions, group topics, and comments allows you to create an active voice that lives on the site forever. Every blog topic, discussion question, group created or comment provided gives you the opportunity to develop additional online visibility and add valuable content for your audience.
By engaging the community tools, you can continue to position your organization as a thought leader in your industry. As a result, your audience will continue to look to your organization for insight and continuously position your products, services and information as ‘top-of-mind.’ This not only increases potential purchases along the way, but establishes your brand as a leader in your industry.
Additionally, this valuable content lives on the site 24/7/365 and is indexed and searchable to anyone. This gives you additional online visibility that could result in a potential conversion, new network relationship, or syndicated content. As your audience traverses the content that you provide on www.worldwindenergyvs.com, you give them the opportunity to engage and dig deeper into your organization and the products and services you provide. They may choose to share that information with their network of individuals and suddenly, you have a social message that is creating lead generation without you even knowing it.
Also, use this opportunity to post content and link it back to your own site pages. This not only drives traffic back to your web site, but improves your search ranking along the way. If you don’t have a blog, a discussion forum or the ability to set groups through your own web site, here is your resource to do so. Reach out to your customers and create your active voice. You’ll be surprised at how this content will continuously work for you in growing your business and establishing loyal customers.
Register for your free community profile at worldwindenergyvs.com – then contact us to exhibit for the remaining live events.